Proteus Creates Temporary Villiage for Entertainment

FOR IMMEDIATE RELEASE

PROTEUS ON-DEMAND PROVIDES STRUCTURES TO ALLTECH FOR WORLD EQUESTRIAN GAMES

LEXINGTON, KY – October 20, 2010.  As the title sponsor of the FEI World Equestrian Games of 2010, Alltech was able to show the world its global business involvement on a spread of four acres on the Kentucky Horse Park.

The Alltech Experience, located in close proximity to the horse park entrance, consisted of over 25 acropolis and chalet structures contracted by Proteus On-Demand Facilities, headquartered in Atlanta, GA. 

These structures were arranged into a village around a large courtyard and entertainment area to create a welcoming atmosphere.  Having worked on this project for over three years, according to Deirdre Lyons, Director of Corporate Design and Project Management at Alltech, the initial scope of the Alltech Experience was to have 18 individual acropolis structures set up around the village for different countries to celebrate their unique culture.  After the economic downturn, the number of acropolis was reduced and the village alternatively became a way to celebrate all things Kentucky.

The Alltech Experience included eleven different themed divisions.  Proteus On-Demand Facilities provided a custom built 3,035 sq ft. octagon structure which served as the welcome center.  The octagon was designed to integrate chalets which then connected to a larger acropolis, also erected by Proteus.  Each arm of the octagon showcased a different segment of Alltech’s business.  Some of these include research on “feeding the world”, improving the environment, links between nutrition and health, and future in farming, as well as education on the world’s oldest fermentation process.  Each structure served a unique purpose in conveying information about Alltech’s commitment to protecting our world both naturally and safely. 

Other Acropolis structures arranged in sets of three around the courtyard offered interactive entertainment for people of all ages.  The interiors of each structure were uniquely designed to attract all types of visitors from a kid’s zone featuring a Dippin’ Dots kiosk, and an aquarium to Media chill out zones, scientific presentations, Alltech consumer brands, and an exhibit from the Rood & Riddle Equine Hospital.  The center of the village, lined with the flags of Alltech’s 69 partners from around the world, was left open for entertainment by Kentucky artists.

In regards to Proteus On-Demand Mrs. Lyons says, “It was a pleasure working with the build out crew.  The team was very professional and pleasant to work with.  Our visitors enjoyed the experience and complimented the permanent look of the Proteus structures.”  For more information about our Company please visit our website at www.proteusondemand.com or email us at info@proteusondemand.com .

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